PEUGEOT FRACTAL is an electric urban coupé revealing a prospective design of the PEUGEOT i-Cockpit® that explores another of the senses: following on from visual; embodied by the headup display, and touch; with the compact steering wheel and touchscreen, PEUGEOT FRACTAL showcases unprecedented attention to acoustics in automotive design. The result is a level of auditory perception that further enriches the driving experience.
PEUGEOT FRACTAL also features a sound signature created by sound designer Amon Tobin, which plays when the driver opens the doors using the smartwatch remote system. What follows is a unique electric coupé driving experience offering a wealth of sensory exploration.
"The simultaneous launches of the '8' range and the PEUGEOT i-Cockpit® gave fresh impetus to the Brand. The PEUGEOT i-Cockpit® is a distinguishing feature of our vehicles. It transforms the driving experience, making it more instinctive, and amplifies driving sensations."
Maxime Picat, PEUGEOT Brand CEO
"The PEUGEOT i-Cockpit® has garnered a real following among customers by offering a tangible improvement in driving pleasure. The PEUGEOT FRACTAL project explores new possibilities by further enhancing the cockpit experience through the use of sound to enrich information and enhance driving pleasure."
Jérôme Micheron, PEUGEOT Strategy Director
PEUGEOT FRACTAL is an electric urban coupé revealing a prospective design for the PEUGEOT i-Cockpit® that explores the sense of hearing in addition to sight and touch. It makes driving even more instinctive, creating an unparalleled on-board experience.
StelLab*, a PSA Peugeot Citroën research unit, and FOCAL, the French leader in electroacoustic sound systems, have designed an innovative ‘9.1.2’ system combining a high-quality 9.1 set-up consisting of 13 speakers featuring tactile bass systems built into the back of each seat.
9.1.2 makes driving more instinctive by enriching information through the use of acoustics. This additional feature of the PEUGEOT i-Cockpit® is characterised by the 'spatialisation' and 'dynamisation' of sound.
PEUGEOT FRACTAL has an interior and exterior identity developed for the first time in partnership with sound designer Amon Tobin. In the city, the car is in sync with its environment.
PEUGEOT FRACTAL's head-up display features a high-definition holographic screen and a 45- degree polycarbonate strip that delivers additional information and creates an impression of depth. This allows the driver to customise the way information is shown.
PEUGEOT FRACTAL is an ideas incubator that explores new design and manufacturing processes. 3D-printed parts represent more than 80% of the interior trim surface. The anechoic materials were made through generative design - a process used to achieve the perfect component.
The 40 kW/h lithium-ion battery powers the electric motors on the front and rear axles to provide a total output of 150 kW/204hp and combined-cycle autonomy of up to 450km.
Variable ground clearance allows the vehicle to adapt to different types of terrain. The 7cm clearance for motorway driving improves aerodynamics to range and boost battery life. This can be increased to 11cm in urban environments, allowing the car to take speed humps and car park entrances in its stride.
* Established in 2010, the Science Technologies Exploratory Lean Laboratory (StelLab) is a scientific partnership management organisation comprising a network of PSA Peugeot Citroën experts and academics from countries around the world, including France, Switzerland, Poland, Spain, Brazil, the United States and China. Its main goal is to identify and develop new technologies and innovations for tomorrow's motor vehicles.