To coincide with the launch of Peugeot's 3008 in Australia and the Brand's 200 year anniversary, The Peugeot 3008 Redex Tribute will be a highly visible convoy as journalists’ drivers in two new 3008 make their way around the country.

In 1953 a Peugeot 203 piloted by Ken Tubman drove over 10,000km from Sydney to Darwin and back through Alice Springs, Adelaide and Melbourne to beat 191 other contestants and win the very first Australian Redex Trial.
The Redex Trial become somewhat of a phenomenon, gaining enormous media coverage and setting the benchmark for vehicle performance testing in Australia for years to come. Driving 10,000 km these days isn’t exactly seen as a tough challenge, but back in 1953 not only was there practically no hotels along country roads but the cars themselves were not designed to travel such long distances in short periods of time. Peugeot’s victory was the start of its long and rich history in Australia.
Some 57 years later, 2010 marks Peugeot’s 200th anniversary. Then, to celebrate it’s rememberable achievements the French company invited a group of journalists to retrace most of the original Redex drive in the company’s new Peugeot 3008.
The Peugeot 3008 Redex Tribute will be run over 8500 km in 15 days, beginning Friday 16th July, headind from Sydney, down to Alice Springs and further to Adelaide and then back to Sydney via Melbourne to end on Friday 30th July. This Peugeot adventure will be captured on a daily basis through a national TV program.

Source : AP/DCIP