The Brand Room
PEUGEOT AVENUE PARIS: a surface of 300 m2 located in a prime position on the world's grandest avenue, represents Peugeot's new spirit, upgraded ranges and values. Visitors will find a new façade, featuring a black and blue tinted window, from which emerge the stylised jaws of a charging lion. This Brand Room, completely redesigned, re-opened its doors to the public at the end of September 2014. This transformation gives pride of place to the brand's naturally imposing concept cars and iconic cars.